Spec Concept — Not affiliated with US Tax Services, LLC
Unsolicited redesign direction
Make the right Tigard tax conversation easier to start.
A fictional Reforge homepage concept that turns a broad public service mix into a decisive prospect path, while keeping existing-client utilities separate and easy to find.
Designed by Reforge Digital
Spec Concept — Not affiliated with US Tax Services, LLC. This is illustrative portfolio work, not client work. Proposed copy, calls to action, response cues, and interface behavior are fictional—not claims about the firm.
Public-site observations
A broad tax service mix has too many competing starts.
US Tax Services, LLC publicly identifies its Tigard, Oregon location and describes tax preparation and planning, IRS problem resolution, payroll, small-business accounting, QuickBooks support, and consulting for business owners, executives, independent professionals, and individuals. Its public site combines large nested navigation, competing calls to action, duplicate contact paths, and existing-client actions alongside prospective-client consultation paths.
Public address: 9020 SW Washington Square Rd, Suite 210, Tigard, OR 97223. Public phone: (503) 620-2221. The firm publicly states it is licensed in Oregon.
Nested navigation obscures the first decision.
Prospect consultation and existing-client tasks compete.
Generic service labels and dated resources weaken prioritization.
Illustrative redesign direction
Give prospective clients one clear way forward.
The following interface content is fictional. It demonstrates a conversion-first hierarchy, not approved US Tax Services, LLC messaging, operations, or service promises.
Illustrative homepage wireframe
Spec Concept — Not affiliated with US Tax Services, LLC
Proposed hero copy — illustrative only
Tax decisions deserve a clear starting point.
A proposed local-tax-advisory front door focused on selecting the right conversation—not navigating every service first.
Existing clients
Utilities, deliberately separate.
A proposed secondary area makes the portal and secure file upload available without confusing a new visitor's first step.
Proposed service architecture
Organize the choice around the visitor's situation.
Illustrative only: these paths use publicly described service categories but introduce no new offerings or claims.
01
Business owners
Illustrative service architecture groups planning, payroll, accounting, QuickBooks support, and consulting around the decisions owners need to make.
02
Individuals & executives
Illustrative copy gives tax preparation and planning a direct starting point instead of asking visitors to sort through a broad service menu.
03
IRS & tax resolution
A distinct, calm route helps a visitor identify that their tax issue needs a different first conversation.
Illustrative intake & privacy
Make the first step feel safe, specific, and local.
This proposed flow references the public Tigard location while creating room for accurate privacy and response language to be approved during an actual engagement.
Tigard context — public fact
9020 SW Washington Square Rd, Suite 210, Tigard, OR 97223.
01
Choose a reason for reaching out
The proposed experience starts with a visitor’s situation, not a dense navigation tree.
02
Share only the basics
An illustrative intake asks for contact details and the general topic—never tax returns, IDs, or sensitive documents.
03
Confirm a consultation path
The fictional interface sets a clear next step and response expectation for the firm to verify before launch.
Privacy cue — illustrative only
Proposed intake language says not to include tax IDs, returns, or other sensitive documents in an initial inquiry.
Response cue — illustrative only
A visible response expectation is shown as a design need; any actual timing would require firm approval and verification.
Reforge Build + Growth
Build the focused front door, then keep improving the route.
Reforge Build would turn an approved direction into a verified website with accurate firm information, intentional prospect and client paths, and a measurement foundation. Reforge Growth would support ongoing local visibility and conversion improvements from real data—not this illustrative concept.
Clear about what is factual.
Spec Concept — Not affiliated with US Tax Services, LLC. Public observations are separated from fictional interface content. No testimonials, results, prices, credentials, or operational claims are represented here.
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Reforge Spec — a paid homepage redesign direction and conversion roadmap.
60-minute intake homepage concept annotated walkthrough build roadmap $1,500 credited toward Build.
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